Kevin Bovett
Hello, I'm Kevin, founder and CEO. I grew up in England, moved to America in 2006, and now call Florida home. I'm a dad of three and a Newcastle United supporter. Mention Newcastle on a call and I'll waive your setup fees.
I want to build a business my kids can be proud of. One where people feel looked after, promises mean something, and we can be honest with each other — even when the conversation is difficult.
When you trust us with part of your business, I take that personally. You're putting your money, your time, and a little of your hope into something we've said we can help with. That deserves care. It deserves someone who will tell you when something isn't working, own a mistake, and keep you informed without making you chase for an answer.
I want us to know the people we work with. What you're trying to build. What's keeping you up at night. What getting this right would mean for you and your team. There are families and livelihoods behind these businesses, including ours. As we grow, I want those things to stay close.
That same care matters inside our team. I believe the right person can live anywhere in the world. Their opportunity to join us shouldn't depend on how close they live to me. I want to bring good people together, learn from their different backgrounds and experiences, and build a place where they feel trusted and their work matters.
Away from work, I'm a property investor, crypto believer, and Banksy enthusiast. I love travelling and getting to know places and cultures different from my own. Retiring in Bali is the dream.
One thing I'm particularly passionate about is supporting charity: water. It's easy to turn on a tap and never think about it. I'd like to help more families have that same everyday certainty. My personal goal is to fund a new well project in 2027. It's something I want to work towards and, when it happens, share with my kids.
Why I Started AudienceIntent
I started AudienceIntent because I'd spent too long watching business owners put their trust in people who didn't take that responsibility seriously. Spam passed off as marketing. Fees nobody could explain. Subscriptions that kept billing long after someone had forgotten what they were paying for.
What bothered me was how normal it had become. Behind every invoice was someone trying to build a business, pay their team, and make a living. They deserved better. I wanted to build a company where they could feel comfortable asking questions and expect an honest answer.
One thing I've never been comfortable with is agencies earning a percentage of what a client spends on advertising. The agency makes more when the client spends more, whether that spending helps or not. I've watched businesses get pushed to increase budgets without a clear reason beyond the extra fees it would generate. I couldn't build a business around that.
For Database Reactivation, we only get paid from the revenue we generate for you. If we don't produce revenue, we don't get paid. I like knowing we're working towards the same outcome.
AI Recommended involves a different kind of commitment. Helping your business get found and trusted by AI takes ongoing work across your content, digital presence, technical setup, and reporting. We charge a fixed price for that work. Whether your business makes $100,000 a year or $10 million, the price is the same. Your success shouldn't be a reason to charge you more for the same service.
I don't expect anyone to trust us because of something I've written on a website. We have to earn that through the work, the conversations, and how we handle things when they don't go to plan. But you should always know what you're paying for, what we're doing, and where things stand.
That's the company I wanted to work with. So that's the company I'm building.
What AudienceIntent Offers
What Our Clients Say
Press & Recognition
AudienceIntent won the Stellar Business Award for Best Marketing & Advertising in the United States, with the selection committee citing the company's zero-retainer, performance-only model and Kevin's background in advertising and direct response. The win was also covered via Associated Press. AudienceIntent is also listed on Clutch, and Kevin's profile is listed on Crunchbase.
Want to chat?
Book a discovery call — no scripts, no sales pitch. Just an honest conversation about whether this makes sense for your business.